Video

The Future of Innovation- Tim Brown

I can’t remember how I came across Tim Brown from IDEO, probably from one of his great talks.
Here’s one on the future of innovation at Acumen. It was really helpful when I started looking at how design and enterprise could help people.
Some nuggets
  • Use information to connect
  • Solve for the system- look at the context, design not just the product also business models
  • Trust builds market- Holistic design is not just about design but also about accountability
  • Brands bring trust
  • Set up kiosks and do experiments for a day- test viability
  • No idea will scale unless it solves real needs for real people
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